TechDiversity Foundation B&T Media Partnership Content Plan

Partnership Package Overview

September 2025 – September 2026

Total Partnership Value: $47,500

1. Exclusive Email Communications

Offering: 3 exclusive partner emails to TechDiversity database
Value: $15,000 ($5,000 per email)

Details:

• • Dedicated email campaigns featuring B&T content/messaging
  • 2,500+ engaged tech diversity professionals
  • Custom subject lines and B&T branding
  • Performance analytics provided
  • Timing: (TBC 2025, March 2026, June 2026) – TBC

Content Requirements:

• • B&T to provide content 2 weeks prior to send date
  • Content must align with TechDiversity values and audience interests
  • Maximum 800 words per email
  • Include clear call-to-action

2. Social Media Placement

Offering: 5 social media posts on TechDiversity LinkedIn
Value: $7,500 ($1,500 per post)

Details:

• • Posts scheduled across partnership period
  • Access to 2,884+ LinkedIn followers (growing)
  • TechDiversity-style copywriting with B&T messaging
  • Mix of content types: insights, announcements, thought leadership

Content Requirements:

• • B&T to provide key messaging points for review
  • Approval required before posting
  • Suggested timing: Bi-monthly distribution

3. Blog/Opinion Piece

Offering: 1 featured blog post in TechDiversity news section
Value: $5,000

Details:

• • Prominent placement on website news section
  • SEO optimised for maximum reach
  • Social media amplification included
  • Byline credit to B&T author
  • Evergreen content with lasting value

Content Requirements:

• • 1,200-1,500 words
  • Topic must align with diversity in tech/media
  • Professional headshot and author bio required
  • Submission deadline: January 31, 2026