Best Case Scenario & Ecosystm announce collaboration to address changing trends in event consumption and expectations
FOR IMMEDIATE RELEASE: January 28, 2020
Best Case Scenario (BCS), Sydney based conference marketing company has today announced a partnership with Ecosystm, the disruptive technology research and advisory firm.
BCS identified a need to build and validate their client’s marketing strategy and event program messaging and development with support from independent, real-time and fact-based research. They have also witnessed a major shift in their clients’ needs as they want to give event participants more opportunities to collaborate, co-create and discuss content.
Ecosystm is in a unique position to provide BCS and its clients with access to its growing network of technology influencers and can further support their messaging and thought leadership requirements with its unparalleled real-time-research-as-a-service tool.
“Through this partnership our clients can experience how event content can be used beyond the time of the event itself. It’s the combination of Ecosystm’s self-sustaining online peer-to-peer community, best in class analysts and primary research that can bring true business value to my client’s event strategy”, comments Luli Adeyemo, Founder of Best Case Scenario.
According to EventMB 2020 will shift the bar tremendously when it comes to delegate collaboration at events, eliminating the lack of presentation engagement in other words, ‘death by PowerPoint scenario’. Their analysis shows that 73% of conferences and 50% of trade shows offer some level of workshop as a component of their event.
Events with a strategically-aligned purpose bigger than money and revenue outperform their competition by over 350%*.
Luli adds, “As the event landscape gets more and more competitive, along with changing trends in delegate consumption of experiences and expectations at events, a much more purposeful, sophisticated and collaborative approach to event creation is a must. Our clients can further foster thought leadership, collaboration and credibility amongst their target audience by leveraging both BCS and Ecosystm’s capabilities”.
Download their quick guide on how to leverage this new service to amplify event experiences for all event participants.
“Ecosystm’s mandate is to democratise market information to empower and support every business and IT stakeholder in making well informed and fact based decisions. The partnership with BCS fits perfectly into our belief that a strong ecosystem of best in class experts and providers, empowered by dynamic and relevant information, is what the market demands to navigate through these disruptive time”, says Ullrich Loeffler, Chief Operating Officer, Ecosystm.
“We are extremely excited to collaborate with BCS on some joined projects and solutions. BCS has established itself as a leading provider for marketing and event solutions and their culture and professionalism and partnership approach with their clients is a natural fit to Ecosystm’s business and values” Ullrich adds.
About Best Case Scenario
Established in 2007, BCS has been serving the Australian market place for well over a decade and this track record has resulted in it becoming an invaluable partner to its clients who continue to work with BCS in order to leverage their market knowledge and networks.
BCS through the provision of end-to end event management services strives to help its’ customers including Government, Healthcare & Technology organizations to harness the business value of events.
For more information, please visit https://bestcasescenario.com.au
For media enquiries, please contact:
Ecosystm is a digital Technology Research and Advisory Platform that brings together tech buyers, vendors and analysts into one integrated platform. The firm moves away from the highly inefficient business models of traditional research firms and instead focuses on data democratisation, with an emphasis on accessibility, transparency and autonomy.
With technology becoming the number one source for innovation and differentiation, and global annual spending on technology due to exceed US$5 trillion by 2020, Ecosystm aims to enable all companies to harness the power of real-time market data and insights from best in class analysts to make informed decisions. Offering data and research input, sourcing and subscription services, Ecosystm promises its users in-depth and relevant research by default.
For more information, please visit http://www.ecosystm360.com.
For media enquiries, please contact:
David Bass, Bass Public Relations
Chris White, Director – Tech Communities, Ecosystm