Microsoft at eResearch Australasia

The Best Case Scenario team are in Melbourne this week at Pullman Albert Park, project managing Microsoft‘s silver sponsor investment at eResearch Australasia, 2018.

Their mission during the conference is to ensure they meet Microsoft’s clear business objectives:

  • Generate awareness of the Microsoft Azure platform to researchers at the event
  • Drive engagement at the exhibitor stand
  • Capture event highlights

Of course their engagement and planning of this event began well in advance of the conference, the team used their unique process and methodology to ensure that both Microsoft employees and conference delegates have an enjoyable experience when they visit the Microsoft exhibitor stand.

Team Best Case Scenario Responsibilities

  • Project manage the entire process end to end, from booth design to customer experience on the stand.
  • Create a ‘show book’ for all Microsoft staff attending the event to ensure they were fully briefed on the journey of the delegate while on the stand.
  • Ensure staff readiness, the show book is instrumental to this and included a checklist so all staff are prepared on the day.
  • Liaise with exhibitor stand designers to ensure the exhibition stand was configured to constantly drive engagement.
  • Set up and manage the lead generation process to ensure all leads are effortlessly captured during the conference.
  • Select merchandise that will excite, delight and engage conference delegates.
  • Manage all legal and logistical requirements to run a competition for delegates.
  • Test all Microsoft devices and demos pre-event.
  • Prepare and present a comprehensive post-event debrief for Microsoft.

Best Case Scenario share core values with Microsoft

Best Case Scenario event management (BCS) is proud to announce it is has ben selected to be on the Microsoft Supplier Program, which means we are one of their preferred suppliers for event management services in Australia.

BCS is part of a diverse supplier base who share core values assisting Microsoft to fulfil their mission. We are one of two WeConnect Internal Certified businesses on the program which means Microsoft is purchasing services from women-owned businesses that meet universal standards for certification.

For over 10 years the team at BCS have delivered event services to Australian businesses and Government. We have always kept to our values of delivering an event service that is responsive, reliable, scalable and committed. This commitment has paid off and our good work has spread like wild fire within the industry and many of our clients come to us via referrals and word of mouth.

Stay tuned for another exciting announcement that is close to my heart, make sure you follow us on LinkedIn.